Our Staff
Cameron Campbell
President
Cameron joined United Way of Florence County in March of 2021. She grew up in Florence County, graduated with honors from Francis Marion University, and went on to earn her MBA. Before joining the organization, she worked at Florence County Economic Development Partnership which sparked her passion for the community.
As a proponent of leadership development, she has participated in FMU’s Nonprofit Leadership Institute, TogetherSC’s Carolina Leadership Seminars, and Leadership Florence, among others. She also strives to stay involved in the community. She currently serves on the Duke Energy Regional Advisory Board and FMU’s School of Business Advisory Board and has previously served on others. She is also a proud member of several groups, including Women in Philanthropy, Let’s Talk, and the Greater Florence Chamber of Commerce, among others.
Cameron and her husband, Michael, enjoy spending quality time with friends and family and traveling to new places. They have two fur babies – cockapoos named Pippa and Suki.
Julia Fulmer
Director of Community Impact & Marketing
Julia joined the United Way team in October 2024. She graduated summa cum laude from Francis Marion University, where she was honored with the Marketing Award from the FMU School of Business.
Her passion for digital media began at a young age with self-taught video editing, which evolved into a professional career spanning over five years in live broadcasting and audio/visual production. She soon progressed to creating commercials for businesses in the Florence community, and continues to expand her portfolio of video editing projects during her free time. She has collaborated with several organizations, including The Post and Courier, Associated Press, and the South Carolina Cancer Alliance.
Through her volunteer work with organizations such as Kalmia Gardens, Camp Happy Days, and Courageous Kidz, Julia developed a deep appreciation for the nonprofit sector. Outside of her professional endeavors, she enjoys spending time with her family, traveling, learning new languages, practicing archery, camping with friends, and, in general, acquiring new skills whenever possible.
Tracy Schroeder
Director of Resource Development
Tracy recently joined the United Way team, bringing extensive experience in non-profit work and development. Originally from Wisconsin, she has played a key role in promoting several missions that serve the community. Tracy is passionate about helping others find ways to make a difference and improve the world around them.
She and her husband, Brian, have three grown sons, each with their own significant others, as well as three beautiful granddaughters. In their free time, they enjoy spending time with family, traveling, exploring new experiences, and pampering their two foster-to-adopted dogs.
Dianne Owens
Grant Writer
Dianne joined United Way of Florence County bringing decades of experience in writing, communications, and nonprofit support. A seasoned journalist and editor, she has worked for multiple South Carolina newspapers and served as a grant writer and publicist for the City of Marion. Most recently, she served as a tutor, PT program coordinator and student services coordinator at the Florence Area Literacy Council, where she oversaw student progress in their assigned literacy programs and worked to help adults overcome long-standing obstacles to learning.
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Beyond her professional work, Dianne is a passionate storyteller and author, with two published books and a background in public relations. A South Carolina native, she and her husband, Dusty, live on their family farm, where they enjoy history, gardening, and caring for their many animals. Dianne and Dusty have two daughters, lay claim to their husbands, and are blessed with three nearly grown grandchildren.
Ken McClam
Finance & Operations Specialist
Ken joined United Way in September 2025, bringing a background in Business Management. After retiring in 2021 from W. Lee Flowers, he returned to work to stay engaged in the business world and saw United Way as a way to combine business with community service.
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He lives in Florence with his wife, Tracy, has three children: Jennifer, Grayson, and Reid, and has two beautiful granddaughters. Ken enjoys home projects and beautifying his yard. He is very active in his church, where he teaches Sunday School, sings in the choir, and serves on several church committees.
Matthew Montrose
Project Management Intern
Matthew is a recent alumnus of Francis Marion University, having graduated in May of 2025 with a BBA in Marketing Strategy. It was during his time as student that Matthew was first introduced to United Way of Florence County, receiving the opportunity to complete multiple research-centric projects. This invaluable experience drove him to start his professional journey with United Way, joining the team in August of 2025.
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As a Project Management Intern, Matthew is working to further United Way’s community impact in his hometown by reimagining the Annual Day of Caring – a process that will see volunteers directly support vulnerable community members by taking on their home renovation projects.
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Outside of his work, Matthew enjoys spending his free time with family, friends, and his dog. He also remains active within his fraternity, Pi Kappa Alpha, as an alumnus. Matthew has a passion for creativity and design, which he expresses any time the opportunity arises. He has special interests in art, history, and pop culture, and his hobbies include traveling and anything outdoors.